MICE Middle East Websites

WTTC CEO Gloria Guevara Manzo explains why millennials are driving tourism

On CNN Business Traveller, World Tourism and Travel Council President and CEO Gloria Guevara Manzo explains what’s next for Latin America as business and leisure travellers are becoming increasingly attracted to the area.

 

 

 

Guevara Manzo outlines how her experience as Mexico’s tourism minister helped her to prepare for her role as the head of the WTTC and discusses the reasons behind the increase in business and leisure travellers heading to Latin America.

 

Key Quotes:

 

Guevara Manzo on how her previous role as Mexico’s tourism minister helped her to prepare for her current job:

 

“I was invited by President Calderon to join his cabinet as minister of tourism or secretary of tourism for Mexico, a county where tourism is very important, 16 per cent of the GDP. To me it was a learning experience because having to work for government and especially at that level I had to learn from zero.”

 

On what the causes of the increase popularity of air travel in Latin America:

 

“There’s a huge opportunity, so many countries, so diverse, so many opportunities, not only from the business perspective but also for leisure. Some, as you know well, the airlines follow demand. There’s a lot of demand for travellers to visit Latin America and to travel within Latin America which is very important.”

 

On the biggest changes which in recent years have driven such growth in the region:

 

“In LatAm, when you look at the demographics, it’s very interesting because it’s one of the regions that has a lot of millennials. The number of people travelling has increased. We see for instance in the past generations, which are baby boomers and Generation X like my generation, we had the idea that you needed to have a home first or a car or wait and save money before you travel. The millennials, no, they don’t wait. The millennials like to travel five times a year, sometimes shorter trips. They want to discover the world, they don’t care that they don’t have a home or they don’t have a car. They want to enjoy life today. On top of that, several countries of the region are doing quite well. There’s a lot of interest for travellers with experience, they have already discovered Europe or Asia, they want to learn about something else. Latin America is a great region for them to discover.”

  

CNN/CNN Business Traveller

Back to Home Page

On CNN Business Traveller, World Tourism and Travel Council President and CEO Gloria Guevara Manzo explains what’s next for Latin America as business and leisure travellers are becoming increasingly attracted to the area.more
Meeting Professionals International (MPI) has published its Meetings Outlook, 2018 Summer Edition. A solid seller’s market, contracts and negotiations that are getting more complex, growth in demand for experiential components amore
The Sheraton Gateway Los Angeles Hotel, debuts the opening of its new meeting area, The Hub Conference Center, conveniently located near Los Angeles international airport. The recently renovated 7,523 square feet center offers a cmore
MPI’s Publications and Creative teams have been recognized with four national awards and six regional awards in two national competitions for work published in The Meeting Professional and the World Education Congress convention nmore
Questex Travel Group, publisher of International Meetings Review, kicked off its fourth annual Latin America Meeting and Incentive Travel Exchange (LAMITE) in Santo Domingo, Dominican Republic. more
Motaz Othman, ATM2018, Dubai...During ATM18, I had the chance to visit Dominican Republic Stand at ATM18, I noticed a big stand with nice decoration and had the chance to meet Ms. Alexandra Strelsova, I asked her:more
The coalition, comprised of leaders and executives from organizations such as ASAE, AWE, EIC, IAEE, IMEX, JMIC, MPI, PCMA and SITE, has formed behind a single common goal: eradicate sexual harassment within the events industry andmore
Motaz Othman, MICE Middle East,Dubai, During ATM 2018 days, i had the chance to meet with Ms. Carol Hay, Director of Marketing for U.K & Europe at The Caribbean Tourism Organization, i asked her first about the location and few qumore
Meeting Professionals International (MPI) has planned a variety of corporate social responsibility (CSR) initiatives for the 2018 MPI World Education Congress (WEC18). These efforts, which will support local charities and help cremore
Building on strength of Wyndham Rewards, hospitality leader adds “by Wyndham” label to nine signature economy and midscale brands...New hallmark will transform 7,074 hotels around the world, starting in North Americamore
Advertise with us.
Memorable Moments at Movenpick Resort & Spa Tala Bay Aqaba
Honeymoon Middle East Media
Ramada Dead Sea Resort
Gorgeous Montenegro: the best of the coast
AK International - Pakistan
IMFT 2018 - Thailand - Pictures
خدمات أوربان بيوتي تايلند
Boost Your Networking Potential In ISTANBUL!
Sea Sand Sun Resort & Villas - Pattaya, Thailand
Bangkok Marriott Marquis Queen’s Park, MICE Leader Hotel in Thailand
ATF Vietnam 2019
EMITT Istanbul
The Westin Grande Sukhumvit, BANGKOK
Maximus BD Tours & Travels DMC Bangladesh

Copyrightï¿¿ Mice Middle East 2013

P.O.Box 841113 Amman 11180 Jordan, Marj Alhamam, Amman - Jordan

Mobile: +962 785557778 fax: +962 65713689

Email: motaz.mice@gmail.com   Website: www.micemiddleeast.com

Motaz Othman Email