MICE Middle East Websites

Alpha Destination Management Targets Growth in the MICE Segment

Alpha Destination Management will be participating at ‘The Meetings Show’ at Olympia London from 27 to 29 June, 2018 as a co-exhibitor at the Dubai Tourism stand. Mr. Abdullah Aridi, Director of Sales and Operation – MICE, Alpha Destination Management, said, “MICE is a very lucrative sector for us. Therefore, it is important for us to be present at The Meetings Show, a premier trade event in the UK market, which presents us a great opportunity to leverage our relations with both existing and new partners.” 


MICE contribution to the total travel market is 54 per cent. Globally the MICE market, which includes around 400,000 conferences and exhibitions, is estimated at a size of US$280 $300 billion. The GCC’s MICE industry, valued at US$1.3 billion, is set to experience robust growth in the coming years, with the UAE, Oman and Saudi Arabia driving its expansion. Mr. Aridi, stressed, “The Middle East MICE Sector has no doubt come a long way in a very short space of time and is poised for continued growth. The UAE is the biggest and the most popular destination for MICE in the Middle East. At Alpha we are ideally placed to capitalise on this opportunity being the leading destination management company in the GCC and a pioneer in the tourism sector in the Arabian Gulf.”


Highlighting the reasons for the UAE’s growing significance as a pivotal MICE destination, Mr. Aridi, said, “Safety is a huge plus for the country with the emirates setting a great example in being one of the safest destinations in the world. Moreover, the exciting new developments coming up for Dubai Expo 2020 that are aimed at enhancing the infrastructure, business facilities, leisure attractions and connectivity will further boost and accelerate UAE’s global and regional positioning as a MICE destination. Geographically too the country enjoys a strategic location between the East and West with over 2/3 of the world's population living within 8 hours flight from Dubai and 1/3 within 4 hours. The new visa policies that are meant to ease the travel process will also have an extremely positive impact on the sector.” 


Elaborating on the specific requirements of MICE, Mr. Aridi stated, “Our approach to MICE has to be different than other segments and key to that is coming up with new ideas and curated packages. Excellence, innovation, personalization, flexibility, competitive pricing and value-added packages are essential to succeed in this demanding segment. MICE travel is not restricted to meetings and events only. These days we are increasingly witnessing demand for Bleisure Travel (Business + Leisure) among MICE travellers hence it is important that we focus on offering unique experiences in terms of adventure, entertainment, cuisines and culture.”


Alpha Destination Management will be present on Dubai Tourism Stand no. C400 at ‘The Meetings Show’ at Olympia London. Attending the exhibition from Alpha will be Mr. Abdullah Aridi – Director of Sales and Operation – MICE offering support and guidance to global business event organisers in planning international meetings, incentives, conferences and exhibitions in Dubai.

Back to Home Page

To celebrate the accomplishments of the candidates a special ceremony was organised by the hotel managementmore
Emirates is bringing Christmas joy to the skies this December with a delicious festive menu on select flights and nostalgic films on board. Customers travelling for the holidays in December will enjoy several Christmas specials acmore
Under the patronage of H.H. Sheikh Sultan bin Mohammad bin Sultan Al Qasimi, Crown Prince and Deputy Ruler of Sharjah, the AquaBike World Championship- Grand Prix of Sharjah trials kicked off today (Tuesday, December 11, 2018) at more
Hosted by the Dubai Civil Aviation Authority, World Aviation Safety Summit assessed developments of new technology on improving international safety within the sectormore
Be the last to leave The St. Regis Abu Dhabi’s New Year’s Eve Beach Party with the ultimate staycation offer for the perfect start to 2019more
AccorHotels has welcomed the return of Klaus Assmann to the position of General Manager at Sofitel Dubai Downtown, the brand’s flagship hotel in the UAE. more
In what is being termed as a qualitative achievement at the Arab level, the Ministry of Tourism won Arab Social Networking Pioneers Award in the Public Sector category. The award is given by the Arab Social Leaders Summit and orgamore
Le Meridien Mina Seyahi announce the newest addition to its impressive F&B portfolio with Bounty Beets, a new-concept dining outlet with a fun an holistic approach to living.more
Wyndham Hotels & Resorts, the hotel giant with a large global presence of over 9,000 hotels across more than 80 countries, is set to increase its footprint in Dubai with three new managed hotels as part of the Deira Waterfront Devmore
Recognised as the ‘Oscars of the Travel Industry’, leading voices in the travel arena came together last night to celebrate travel and tourism excellence at the World Travel Awards Grand Final Gala Ceremony 2018, a dazzling red-camore
Advertise with us.
Memorable Moments at Movenpick Resort & Spa Tala Bay Aqaba
Honeymoon Middle East Media
AK International - Pakistan
IMFT 2018 - Thailand - Pictures
خدمات أوربان بيوتي تايلند
Boost Your Networking Potential In ISTANBUL!
Sea Sand Sun Resort & Villas - Pattaya, Thailand
Bangkok Marriott Marquis Queen’s Park, MICE Leader Hotel in Thailand
ATF Vietnam 2019
EMITT Istanbul
Motaz Othman Account at TripAdvisor
Movenpick Hotel Sukhumvit 15 Bangkok
The Westin Grande Sukhumvit, BANGKOK
Chez Razzak Tours - Bangladesh
Maximus BD Tours & Travels DMC Bangladesh

Copyrightï¿¿ Mice Middle East 2013

P.O.Box 841113 Amman 11180 Jordan, Marj Alhamam, Amman - Jordan

Mobile: +962 785557778 fax: +962 65713689

Email: motaz.mice@gmail.com   Website: www.micemiddleeast.com

Motaz Othman Email