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Seoul Hosts Successful Seoul MICE Consultation Session

The Seoul Tourism Organization, together with the Korea Tourism Organization, Coex, Seoul City Government, and the Korea MICE Association successfully co-hosted the Seoul MICE Consultation Session at Coex convention venue last Monday, August 28. The aim for these consultation sessions is to increase successful bidding rates for international events, through the collaboration of bidding and hosting international MICE events between the public and private sector.



39 local associations and 70 Seoul MICE Alliance members had turned up for this event. Ultimately, a total of 220 people participated in the event.



Seoul MICE Consultation Session – program:



-          2016 successful bidding strategy: a case study of the upcoming 30th International Biometric Conference (IBC) 2020, by Director Tae Rim Lee.

-          2016 successful hosting: a case study of the last year’s 36th International Symposium on Combustion (ISOC) 2016, by Prof. In-Seuck Jeung.

-          Guidance to the International Conference Support Program by Kyung Soo Yang, Director Convention Team of the Korea Tourism Organization.

-          Presentation on the International Conference Support Program by Diane Kim, MICE Marketing Team Section Chief of the Seoul Tourism Organization.



The one-on-one consultations that followed the presentations were conducted through PSA (Pre-Scheduled Appointment). The event wrapped up with a dinner, a lucky draw, and a stunning performance by Inspace. The lucky draw included various prizes sponsored by the Seoul MICE Alliance members, including hotel accommodation coupons, buffet restaurant coupons, tickets to performances, souvenirs, etc.



During the event, participants had the opportunity to network with Seoul’s top hotels, venues, service providers, and other important MICE-related organizations.



Jin-Hyeok Park, Director of the Seoul Convention Bureau stated “As Seoul Metropolitan City became the third largest international convention city in the world for the second consecutive year, the public and private sector became one in communication and cooperation”. He added, “The Seoul MICE Consultation Session is expected to serve as an opportunity for consumers and suppliers to meet each other's needs in one place. In addition, in order for Seoul to become a favorable MICE destination, we will cooperate closely with the private sector to co-promote overseas marketing”. 

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